Author
Over the course of her career, Jesika Bethea has discovered that happy customers are what make the work most rewarding. As a Senior Product Marketing Manager, she loves taking complex products and turning them into clear, compelling stories people can actually connect with. With more than seven years of experience in financial technology and accounting software, Jesika brings together customer insight, creative storytelling, and cross-functional collaboration to help products click, drive adoption, and create experiences customers want to keep coming back to.
Posts by Jesika Bethea
AI is already embedded in the software your firm uses daily. Learn how to write an AI policy that covers approved tools, client data rules, and IRS OPR’s June 2026 Circular 230 guidance.
AI in accounting: what it means, where firms use it today, the real risks, and how to adopt it safely without losing control.
Discover how new updates to Transaction Pro for QuickBooks Online boost efficiency in accounting and streamline sequential tasks and workflow.
Learn how data entry automation tools can save valuable time, reduce errors and enhance productivity in your accounting processes.